our story
We're growing at a tremendous rate!
The Alberto-Culver Company is a $1.4 billion manufacturer and marketer of beauty, personal care and household products in more than 120 countries around the globe. The company is traded on the New York Stock Exchange under the symbol ACV.
Alberto-Culver is the fourth largest manufacturer of hair care products in the United States and the second largest in the UK. Its leading hair care brands include Alberto VO5, TRESemme, and Nexxus. The company also competes in the skin care category with its St. Ives brand. In the household category the company created and markets such well-known brands as Mrs. Dash and Static Guard. Its Pro-Line International brands - Soft and Beautiful, Just For Me, Motions and TCB make the company the second-largest producer of hair care products for women of color in the world. Its Cederroth International, based in Stockholm, is one of the largest cross-category marketers in the Nordic countries with entries in personal care, wound care, laundry, food supplements and many more.
Until November of 2006 Sally Beauty Company, the world's largest distributor of professional beauty products, was also a part of Alberto-Culver which had acquired a 12-store chain in 1969 and built it to the category leader with over 3300 stores and 1,200 professional sales consultants. In 2006 Sally became an independent NYSE company trading under the symbol SBH.
The company was founded in 1955 by Leonard Lavin. He and his wife Bernice guided the company's growth until 1994 when they turned it over to a second family generation. Mr. Lavin remains a director of today's Alberto-Culver and his daughter, Carol Lavin Bernick, is the company's Executive Chairman.
The company is headquartered in Melrose Park, Illinois.
Mission Statement:
The Alberto-Culver Company is dedicated to building, for the long term, profitable businesses and substantial brands which are recognized for bringing innovation and value to consumers and an excellent return to shareholders.